Utopia’s Blog site type optimizes for reading experience — from personal blogs to company-owned media. Filter posts by category on the archive, support discovery in the sidebar, and boost completion with TOC and related posts on singles. Compared to Media’s magazine feel, Blog suits steady, straightforward publishing.
Explore the live demo hub Blog preview to feel the UX before you build.
Best for
- Personal or team blogs for freelancers and creators
- Corporate owned media — how-tos, case studies, news
- Sites that need category filters for easy browsing
- Long-form posts where a table of contents improves readability
What you can try in the live demo
The Blog live demo includes:
- Category/tag filters on the post index
- Article cards with thumbnail, date, and excerpt
- Article modal or single-post reading layout
- Sidebar profile, categories, popular posts, and ad slots
- In-post table of contents (auto H2/H3) and related posts
- Author box with avatar, bio, and links
Layout features
Blog prioritizes typography and whitespace in a main column plus sidebar. Article width is adjustable in Layout Settings. Filters run with lightweight JS for quick category exploration. Built-in SEO, breadcrumbs, and schema help search engines understand your posts.
How it differs from other types
- Media — featured hero and magazine grid; Blog focuses on filters and reading flow
- Portal — search bar and tag clouds; Blog focuses on authoring and reading
- Corporate — service pages; Blog centers on posts
Setup tips
- Design Settings → site type Blog
- Pick readable body font and line height
- Content Settings → enable TOC, related posts, author box, breadcrumbs
- Keep 3–8 clear categories so filters stay useful
- Use Ads Settings for sidebar and in-article monetization
Try it now
For ongoing publishing, Blog is the fastest path. Open the Blog live demo and compare all nine layouts at the demo hub.
